When we talk about science, we often act as if people are simply misinformed – if we could just explain the facts clearly, then everyone would think the way we do. Unfortunately, that’s not how persuasion works. This workshop covers a decade of research into how communication can backfire, and offers strategies to avoid and strategies to pursue. Participants will wrestle with some truly counterintuitive findings about human nature, and be able to analyze communication for common backfiring triggers.
Choose a topic and we will present a workshop, or give a talk about it.
$1000 per event
Need more events?
We can bundel together topics, or repeate events.
$900 per event
If you need more times and customization, this option is for you.
$800 per event